How Much is Datorama?
Your team is currently interested in implementing a holistic marketing data intelligence solution with capabilities that can be malleable enough to scale any sized organization or vertical.
The 5 Pillars of Data Governance
Data governance is the most important component for any digital analytics team. It is the key to making data-driven decisions across every business unit. Without it, businesses will limit growth.
How Long Does the Average Datorama Project Take to Implement?
Let's face it! Datorama projects can be difficult to scope. However, Datorama implementation should follow general guidelines that can help organizations get an idea of timeline to launch.
Connecting to Datorama: The Top Connectors for Marketing Data Analytics
Marketing changes always. Datorama has over 4000+ marketing tools that adapt to the ever changing landscape. If your business is in need of a flexible way to connect any data source instantly, then Datorama could be a great solution.
Biggest Data Science Trends In 2022
The emergence of data science as a field of study and practical application over the last century has led to the development of technologies such as deep learning, natural language processing, and computer vision. Broadly speaking, it has enabled the
Data Visualization Must Reads
View a must see list of data visualization books written by Information is Beautiful. List: History of Information Graphics, The Visual Display of Quantitative Information, Dear Data, How Charts Lie, Fundamentals of Data Visualization, Storytelling with Data, The Best American
Marketing the Future
Data analytics helps marketers learn about their customers with target precision, from the movies they watch on Netflix to their favorite scoop of chocolate ice cream.
The Age Of Analytics
The use of analytics is no longer limited to big companies with deep pockets. It’s now widespread, with 59% of enterprises using analytics in some capacity. And companies are capitalizing on this technology in several ways. For example, at our agency, we typically
A Data-Driven Culture
Globally, data is growing — from 45 zettabytes in 2019 to a projected 175 zettabytes by 2025, according to IDC. According to Our World in Data, drivers behind worldwide data growth include increased internet access, broadband access, mobile phone use and social media use. What matters
Countless organizations are dialing up analytics to turn the glut of enterprise data into actionable business insights. But many of the endless charts, dashboards, and visualizations fall flat with their intended audience. Sometimes it’s a matter of overwhelming recipients with too